ARTICLE
An insert concept cannot be evaluated from the main device alone. The brief needs all packed parts and the sequence in which a user finds them.
Discuss your packaging project ↗
Describe the main item, accessories, instructions and any protective pieces. Mark optional configurations so a single sample is not assumed to fit every kit. If a part is optional, identify which kit configuration includes it so the insert brief does not silently assume one universal pack-out.
Show lid direction, what appears first and how the customer lifts each part. Specify if an insert should stay in the tube or come out.
Ask for a sample of the proposed insert and test it with the actual packed set. No performance claim follows from a photograph alone.
Paper tube packaging and a molded-fiber packaging component can have different standard MOQ categories; confirm the actual quoted combination.
Provide a component list with sizes, identify which parts must be visible first and explain how each should be removed. Confirm the material and pack-out with a physical sample.
BEFORE YOU START
Practical questions for a better packaging brief.
Provide a component list with sizes, identify which parts must be visible first and explain how each should be removed. Confirm the material and pack-out with a physical sample.
Describe the main item, accessories, instructions and any protective pieces. Mark optional configurations so a single sample is not assumed to fit every kit. If a part is optional, identify which kit configuration includes it so the insert brief does not silently assume one universal pack-out.
Show lid direction, what appears first and how the customer lifts each part. Specify if an insert should stay in the tube or come out.